Smileys. There’s no escaping them. But what if you made a smiley that could express any mood you like? Enter Blue Bear.

This was our first real animated Facebook widget – a pure playground to learn the hideous maze that is the Facebook API. Some incredible old-school animation by Lee Ellis teams up with code magic by Steve Jones to create this unique little bear – whose expression can be controlled to create up to 40,000 moods.